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Limiteed Site Review | Summary:

Launching in March 2013, Limiteed is a UK-based daily t-shirt company that offers Movie/TV, gamer and geek related tees every 4 days. Perhaps what has impressed me the most, even though it's a minor detail, is that Limiteed is the only daily tee company to date that actually specifies in their FAQ the exact type of t-shirt blanks that they use (Gildan SoftStyle 150 gsm). This might seem insignificant, but the quality of the fabric can make the difference between wearing a rag-like garment that will fall apart after a single washing, versus a durable garment the will withstand many washings and a lot of wear. In the summer of 2014, Limiteed switched from the daily rotation that they had launched with to a new 4-day rotation. Though they tried to put a positive spin on the change, it's certainly a step backwards, especially in such a competitive industry. They also used to let users vote for t-shirts that they wanted to see as one of Limiteed's new daily tees. However, that feature seems to be gone now as well. With a solid website design in place, it will be interesting to observe Limiteed as they attempt to grow despite switching to a longer sale period.